Greenwashing – What It Is and Why It Matters

When the British multinational company ICI, now Zeneca, ran a series of full-color ads in Malaysian newspapers touting paraquat – an herbicide banned in five countries – as “environmentally friendly,” they were practicing a particular form of marketing deception. The goal of this deception was diverting attention from paraquat’s links to the poisoning of thousands of Malaysian workers and its listing among the world’s “dirty dozen” by the Pesticide Action Network. Zeneca was altering and Read more […]

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GMO's Are Still Everywhere

It’s no surprise we’re still getting asked about GMO’s. They’re more in the news now than they were a year ago. The biggest news is consumer response to corporate control of information. In a July 2013 New York Times poll, 93% of respondents said that foods containing GMO’s should be labeled as such. Three-quarters (75%) of those interviewed expressed general concern about the presence of GMO’s in food, particularly their effects on human health. What sadly isn’t news is industry resistance to labeling, Read more […]

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