Foaming Liquid Soap – What People Are Saying

If you’ve looked around the soap aisles, you’ve noticed that foaming soap is more expensive than simple liquid soap. The very thing that makes liquid soap foam – the pump dispenser – is what makes it more expensive.   Beyond the Sticker Price Take a second, though, and you might discover this is a time to look beyond sticker price to overall value and cost. Foaming soap hasn’t been around as long as liquid soap, and certainly not as long as bar soap, but it’s the choice of a growing Read more […]

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GMOs, Palm Oil, and the Effects of Consumer Pressure

There’s good news and bad news. The good news is about GMOs. The bad is about palm oil. First, the good news. On Wednesday, March 16, the Senate said No a second time to legislation that would ban states from passing GMO labeling laws. The first time was in 2015 when they refused to take up House bill  H.R. 1599 (known to many as the Dark Act) that would have established a voluntary labeling system and prohibited states from passing their own GMO labeling requirements. The second time was last Read more […]

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Organic Is the Real Natural

For consumers who want fewer synthetics in their lives, natural raises as many questions as it answers. There’s help, though. In the absence of natural standards, there are great web resources to help consumers sort through the fog and make their own choices. But the job is huge, the burden is on consumers, and many manufacturers do all they can to make good information hard to find. The good news is, certified organic answers the questions natural can’t. Products that are certified organic must Read more […]

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Essential Oils Only, Please

“There’s virtue in products as natural as your skin.” Consider some requests we’ve heard: “Can you make a soap that smells like pears? Strawberries?” “Can you make grape, bubblegum, birthday-cake soap?” “How about the ocean? Tuna casserole?” OK. Not tuna casserole. But we have gotten requests for the others. Being certified, our answers always return to what’s allowed and what people should want in an all-natural, organic soap, especially the ingredients providing its scent. For Read more […]

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Organic Numbers You Can Trust

Marketing is all about metrics, numbers that can be used to influence consumer behavior.  Two sets of numbers – sales of organic food in the U.S. and 2014 Gallup Poll results on organic buying habits – have industrial food producers falling over each other to cash in, trying hard to look just as good as organic, while at the same time diminishing organic in their PR and marketing, so that looking just as good is even easier. Sales Numbers In 2013, sales of organic food in the U.S. reached $35 Read more […]

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