White Labeling Explained

If you have spent any amount of time looking through our online store you know that we sell bulk soap and soap making supplies. You might have also noticed that we do not sell packaging with our Botanie brand on it. This is because we sell our product to be white labeled. But, what even is white labeling? Continue reading to find out!

How it Works

Also called private labeling, white labeling is when a company allows another company to sell their product under their own brand so it appears to have been created by the purchasing brand. White labeling is more common than you think and is done in almost every industry: everywhere from computer software to canned goods. When someone buys bulk soap from Botanie Soap and sells it with their own brand and packaging they are using the white labeling aspect of our product. This allows our customers to take advantage of the expertise and quality of Botanie’s product while still enjoying their own branding. Customers love to purchase items created by the brand they love and trust but most companies do not have the time or expertise to create all of their own products. This is where white labeling comes in to provide quality, already produced products that companies can trust to sell to their customers as their own. 
Botanie Soap sample sets

Who Should Sell White Labeled Products

White labeled soap from Botanie Soap can be used in many different situations. 

  • Creating your own soap brand to open an ecommerce shop
  • Adding your branded soap to your current line of products
  • Selling your branded soap at your current boutique or market
  • Placing your branded soap in the restroom or kitchen of your business
  • Giving your own brand of soap to customers as a gift 
  • Selling your own soap brand at local events like farmers’ markets

There are many ways white labeled and privately branded soap from Botanie can be sold to develop a new company or enhance your current business. 
Botique image

How to Get Started

To get started with Botanie Soap, visit our online shop and try one of our sample sets. Once you receive the sample set, be sure to actually try our soap! We are confident that the quality of our soap will meet your standards. After you have smelled each of our delicious scents and have decided on which ones will go best with your brand, visit our online store once again to purchase your bulk soap. Design your packaging and sell your product. Throughout this process, please do not hesitate to reach out to our customer service team. We strive to supply a great experience for our customers and always do our best to make the process easy.  We have also developed a marketing guide that you will receive when you sign up for our email list and a page of our website devoted to great media assets that will help supply you with information that will help your soap business succeed. 

Leave a Reply

Your email address will not be published. Required fields are marked *