Fragrance Isn’t So Positive Anymore

Two vials of essential oils lay aesthetically among sprigs of rosemary and slices of orange, lime and lemon.

It’s everywhere. Depending on season and conditions, fragrance can tell us what’s in bloom or what part of town we’re in. The problem is, fragrance and scent are more than just powerful triggers of memory. When they’re synthetically derived, they’re also the source of short-term irritation and long-term health problems. In fact, throughout the skincare and scented products industries, synthetic and artificial fragrances have become the new secondhand smoke, not just affecting …

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If You’re Fighting Them, It Helps to Know What Germs Are

Guilt is big in marketing. Just as cable TV ads will suggest you’re being selfish for not buying more insurance to cover “final expenses,” big soap companies will accuse you of not loving your family if you don’t buy the right product to protect them from the “germs” and illness in the world. We’re not in the insurance business, but we can tell you there is no one skincare product to make your family bullet-proof. There are products advertised as doing just that, but the …

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What, Exactly, Should I Charge for My Soap?

If you’re just starting out, or you’re reevaluating your soap business, there are certain questions you can’t avoid. Depending on which of these two you are, the most basic of questions can be asked a couple of ways: “What should I charge?” or “Am I charging the right price?” It Depends We’d love to have a rock-solid answer that would be perfect in all situations. But we don’t. We do have a great working price, based on product costs and shipping with consideration given …

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Looking Organic Isn’t So Easy Anymore

The sales of organic products – from beef to produce to soap – have been growing by double-digit percentages every year for over a decade. Projections have that trend continuing globally at least until 2020. Which is why so many producers who don’t actually make organic products want to look like they do. When asked by customers about using the word organic on their labeling, we’ve always had a fairly simple response. If you’re playing by the rules – as we do – …

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